After years of collaboration, Industry Nine is excited to announce its acquisition of We Are One Composites. This formal partnership brings together two small but mighty brands; uniting Industry Nine’s precision machining and engineering expertise with We Are One’s cutting-edge carbon fiber craftsmanship. Built on a shared passion for cycling and a deep commitment to North American manufacturing, this union represents a bold step forward in delivering innovative, rider-focused solutions to the cycling community.
Building on Strengths, Innovating for the Future
For years, Industry Nine and We Are One have each been pioneers in their respective crafts—Industry Nine in Asheville, NC, with its state-of-the-art hub and wheel systems, and We Are One in Kamloops, BC, with its renowned hand-laid carbon rims. Together, they will fuse best-in-class metalworking with advanced carbon manufacturing to create products that are not only innovative but also proudly made in North America.
Fueled by passion, a longtime friendship, and lifelong devotion to cycling, founders Clint Spiegel (Industry Nine) and Dustin Adams (We Are One) share a vision for developing world-class products while staying true to their roots. Both brands will continue to focus on what truly matters: manufacturing exceptional products, fostering a thriving community, and creating value for customers, partners, and employees alike.
What This Means for Rider
Riders can expect a future filled with possibilities:
- Game-Changing Innovation: With combined expertise and resources, we are already developing groundbreaking products that will evolve the cycling industry.
- Expanded Manufacturing: Operations will continue in both Asheville and Kamloops, maintaining the company's commitment to a North American-made supply chain.
- Dedicated to Service: Both Industry Nine and We Are One remain committed to honoring warranties, providing service, and delivering the exceptional customer care you’ve come to expect.
A Shared Vision, A Stronger Future
“We are thrilled to officially welcome We Are One to the Industry Nine team. Their relentless dedication to quality and craftsmanship has always inspired us, and this partnership builds on the great work we’ve done over the years. By bringing our two companies together, we’re better positioned to engineer exceptional products and push the boundaries of what’s possible for the cycling community,” said Clint Spiegel, founder of Industry Nine.
“Joining Industry Nine feels like the natural next step in our journey,” said Dustin Adams, founder of We Are One. “Over the years, we’ve built a strong partnership rooted in shared values and a passion for innovation. This acquisition brings our team, our customers, and our community into the Industry Nine family where, together, we’ll continue to develop groundbreaking products and push the boundaries of what is possible. With the combined strength of our like-minded teams, we remain dedicated to delivering even greater value to the cycling world.”
Rooted in Passion and Community
Both companies will remain in their respective hometowns, Asheville and Kamloops—two of the world’s premier riding destinations. This connection to local communities and cycling culture ensures that every product developed reflects the expertise and passion of the people who live and breathe the sport.
Looking Ahead
This is an exciting first step in the evolutionary process of Industry Nine and We Are One. In the immediate future, both companies will continue to operate in a parallel fashion, ensuring that business remains undisrupted, while providing the same levels of service and quality that customers have come to expect. Collaborative efforts will continue on a deeper level to unite both brands, employees, and operational capacities, with the intent of fully servicing under the Industry Nine moniker in the months ahead, while offering a clear distinction of co-branded products with We Are One. This approach will allow for thoughtful consideration and application of a seamless rollout for efficiency and joint success.
This partnership isn’t just about business; it’s about a shared vision to create joy through cycling. For their customers, employees, and communities, Industry Nine and We Are One are committed to making life better through inventive product design, impeccable quality, and the simple thrill of a perfect ride.
“Our partnership with We Are One developed from a shared passion for our sport and dedication to riders,” said Jacob McGahey, VP of Industry Nine. “We admire what they have achieved and look forward to the next chapter. Together, our commitment to craftsmanship and innovation will allow us to reach new heights in product performance and quality.”
Industry Nine and We Are One Composites: designed by riders, built by and for riders, and made with pride in North America.
Looking For More?
This is the beginning of a bold new chapter. To stay up to date with all the latest developments, be sure to follow us on our social media channels and visit our websites.
If you’re already a valued customer of Industry Nine or We Are One and have questions about what this means for you, we’ve got you covered! Check out our comprehensive FAQs found on both the Industry Nine and We Are One sites for all the details.
About Industry Nine:
Industry Nine is a leader in precision-engineered cycling components, renowned for its commitment to North American manufacturing and innovation. Headquartered in Asheville, NC, with additional offices in Kamloops, BC and Spain, Industry Nine designs and manufactures high-performance hubs, wheels, and other cycling components worldwide. By combining cutting-edge technology with rider-driven development, Industry Nine delivers products that set the standard for quality, performance, and reliability.
About We Are One Composites:
We Are One Composites is a Canadian manufacturer of carbon fiber mountain bikes, handlebars, stems, rims, and wheels based in Kamloops, British Columbia. The company was founded in 2017 by former professional downhill mountain bike racer and two-time Canadian National Champion Dustin Adams. All of the company's products are manufactured in-house — from design to assembly.
Media Contacts:
Jon DiVaio
Marketing Director
jon.divaio@industrynine.com
Jacob McGahey
Executive Vice President
jacob@industrynine.com
After years of collaboration, this acquisition, which will act more like a partnership, is the natural next step in the journey. This partnership further unites Industry Nine’s precision machining and engineering expertise with We Are One’s carbon fiber craftsmanship, all built on a shared commitment to manufacturing high-quality North American products.
Both companies will continue to operate in a parallel fashion, ensuring that business remains undisrupted, while providing the same levels of service and quality that customers have come to expect. Collaborative efforts will continue on a deeper level to unite both brands, employees, and operational capacities, with the intent of fully servicing under the Industry Nine moniker in the months ahead, while offering a clear distinction of co-branded products with We Are One.
Yes. Both locations will remain operational, reinforcing our commitment to North American Manufacturing.
No. Both companies will continue to operate and provide products through their respective channels.
Both Industry Nine and We Are One remain committed to honoring warranties, providing service, and delivering the exceptional customer care you’ve come to trust.
No, the Arrival frames will not be re-entering into production status. The Arrival framesets and frame components were discontinued in 2024, and manufacturing ceased. While we have a small cache of spare and support parts, moving forward we will have to approach warranty claims on a case-by-case basis until our supply of limited warranty stock is exhausted.
No immediate changes are planned. We are committed to maintaining timely and efficient delivery in alignment with existing operational practices.
The partnership with Industry Nine and We Are One will lead to expanded resources, innovative products, and enhanced support, ensuring you receive the best possible product and rider support experience.
Updates will be shared via each company’s website, social media channels, and newsletters. Feel free to reach out via our contact page with any questions.